Terry Persun (Interview featured on A Man's World, November 16, 2004)

Where has the integrity in business gone and how to we get it back? The photographs of Enron CEO Kenneth lay in handcuffs are disturbing. What happened to America's business ethics? Is that how big business "plays the game?"

Many companies are sending their executives out to the woods to get real with themselves and their business ethics! Advertising executive and author Terry Persun is an advocate and practitioner of vision quests—solitary excursions into the wilds on a journey of self-discovery. Persun says going one-on-one with nature, fasting, meditating, and shedding our old ideals can leave anyone feeling rejuvenated with a sense of honor and renewed purpose.

Listen in to this fascinating interview with Terry to discover:

• How a vision quests can bring integrity back to business
• How to get ahead in life by going back to nature
• Why business doesn't have to be a cheating, manipulating, ruthless occupation
• How to creatively do any job
• How to read nature like a business book
  

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  Book by Terry Persun:
  Wolf’s Rite

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